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Delineating the Differences

By Tim J. Smith, PhD September 15, 2004

Are marketing ideas and practices from consumer markets readily applicable to business markets? Should we expect an expert consumer marketer to also…

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Datamatic Seeks Beachhead in Meter Data Collection

By Tim J. Smith, PhD September 1, 2004

Datamatic seeks a beachhead in Commercial and Industrial (C&I) interval meter data collection and processing with CommSTAR, a product focused on matching…

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Itron Defends Dominance of MV-90

By Tim J. Smith, PhD September 1, 2004

Itron’s MV-90 meter data collection and processing application has had an unrivaled market presence in North America. Recently, a new entrant has…

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Sarbanes Oxley Act and Small Businesses Owners

By Tim J. Smith, PhD September 1, 2004

Preface Your financial business infrastructure needs to be made aware of the SOA “role” of its Internal Auditor, who has primary responsibilities…

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Between Solution and Transactional Selling

By Tim J. Smith, PhD August 18, 2004

“You get rich quicker by working smarter, not faster” has long been a mantra that guides our competitive drive to improve. In…

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Solution Selling Tips

By Tim J. Smith, PhD August 18, 2004

If you have made the choice to conduct a solution selling approach, you have chosen to execute an approach that requires a…

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Turn Data into Actionable Information – Business Objects

By Tim J. Smith, PhD August 18, 2004

Business Objects has become a household name in industrial markets. Founded in 1992, they achieved 20% growth to just below $1 billion…

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Deep Innovation: The Well-Oiled and the Cantankerous

By Tim J. Smith, PhD August 4, 2004

What factor drives innovation into large companies versus entrepreneurial firms? Should firms fund deep innovation within or should innovation be driven through…

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Leverage Analysts – Inovis

By Tim J. Smith, PhD August 4, 2004

Inovis, privately held by Golden Gate Capital, did $100 million in revenue in 2003 and has over 17,000 customers. Their focus has…

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The Value of Frame: Theory

By Tim J. Smith, PhD July 21, 2004

“She who controls the frame, controls the decision.” Frame refers to the perspective used in evaluating different options in a decision making…

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