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CSA Explains: Wireless

By Tim J. Smith, PhD June 17, 2002

On Friday morning, 14 June, I had the pleasure of attending the “CSA Explains: Wireless” event at the Lewis Center of De…

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B2B Marketing?

By Tim J. Smith, PhD June 13, 2002

According to Randy Kobat, Director of Strategic Planning of ADP, in Business-to-Business (B2B) industries, marketing is an important driver of success. For…

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Market Segmentation: Tom Hoffman of SymplicIT

By Tim J. Smith, PhD June 6, 2002

We all understand that new ventures proposing to enter mature markets with a me-too strategy are doomed to struggle. In dominant texts…

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Addressing Investor Concerns

By Tim J. Smith, PhD June 5, 2002

There are three legs to a new venture. Venture capitalists evaluate a firm according to two of the legs: Can they build…

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Attacking Markets: Agent Based Systems, Energy Markets, and Adica

By Tim J. Smith, PhD May 31, 2002

When new ventures begin, they take one of two courses. Along one path, the venture identifies a promising market opportunity then builds…

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Mobile Telephony and Computing: Moving Down the Product Lifecycle

By Tim J. Smith, PhD May 29, 2002

At the Mobile Wednesday event last week, the speakers approached at mobile telephony and computing with distinctly different viewpoints yet both were…

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Advanced Computing, Part 2: Markets and Cash

By Tim J. Smith, PhD May 23, 2002

If there is anything this economic downturn has taught me, it is the importance of cash. Businesses rush to cash opportunities and…

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Advanced Computing, Part 1: Markets and Skill Sets

By Tim J. Smith, PhD May 22, 2002

For years, the major advance of corporate computing has been the dissemination of OO programming or ERD and relational databases. When it…

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Customer Lifecycles

By Tim J. Smith, PhD May 13, 2002

Much to their detriment, many businesses in B2B markets consider issues of consumer buying behavior theory irrelevant. While much of customer lifecycle…

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More on Website Design

By Tim J. Smith, PhD May 7, 2002

While some design firms produce nice looking sites using Flash, these same techniques force limitations that call their value into doubt. Specifically,…

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