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Business Metrics: Transaction Volume

By Tim J. Smith, PhD September 18, 2002

When measuring market volume, markets are usually measured by unit rather than transactions. While this historic basis for measuring markets has proven…

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Inside Nanotechnology BIG Idea Breakfast with Vijaya Vasista of Nanosphere

By Tim J. Smith, PhD September 4, 2002

Nanotechnology has buzz in today’s business community, but will it be the next big thing? From science fiction and popular science periodicals,…

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From High Level Values to Features and Benefits: Nadim Shehayed of IAR Systems

By Tim J. Smith, PhD August 28, 2002

IAR Systems, a Swedish company with operations in the US and around the globe, is providing products and services to make developing…

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The New C-Level Executive

By Tim J. Smith, PhD August 28, 2002

Getting a handle on the customer moves to a new corporate hierarchy: The Chief Customer Officer, the outgrowth of “customer centric” initiatives.…

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Improved Market Conditions or Double Dip Recession?

By Tim J. Smith, PhD August 24, 2002

Variances in fortune telling continue to be told. On one hand, Forester reports an 2.3% increase on IT spending during 2002 over…

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CSA Explains… XML – Presentation Synopsis

By Tim J. Smith, PhD August 22, 2002

XML has been lauded as the language that will enable networked computing to become a full reality. It is the extensible mark…

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Driving Repeat Business Part 5: Wrap-up and Next Steps

By Tim J. Smith, PhD August 21, 2002

Business-to-Business companies are increasing their focus on repeat and referral business. In this final installment on driving repeat business, we will review…

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Driving Repeat Business Part 4: Newsletters

By Tim J. Smith, PhD August 16, 2002

Business-to-Business companies are increasing their focus on repeat and referral business. While this may represent a sound strategy, talk is cheap but…

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Driving Repeat Business Part 3: Customer Group Meetings

By Tim J. Smith, PhD August 13, 2002

Business-to-Business companies are increasing their focus on repeat and referral business. While this may represent a sound strategy, the bird’s eye view…

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Driving Repeat Business Part 2: Direct Contact Tactic

By Tim J. Smith, PhD August 9, 2002

Business-to-Business companies are increasing their focus on repeat and referral business. While this may represent a sound strategy, the devil is in…

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