Competitive Equivalence, Competitive Advantage, and the Role of Price The four-year war over the next-generation DVD format for home videos that deliver picture clarity matching newer HDTVs has come to conclusion. The final nail in the coffin took only 8 days to sink. Sony and the team backing Blu-ray have defeated Toshiba and the team…

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There is an old Christmas tale about the child who finds nothing under the Christmas tree but a pile horse manure.  Rather than be upset, the child is ecstatic.  “Somebody must have bought me a pony,” the child shrieks. While all the doom and gloom prognosticators are flouting the ‘R’ word (Recession), as an entrepreneur…

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If e-mail has become your main marketing squeeze, there is a wonderful resource on the Internet.  Her name is Pat Friesen.  Visit her Website www.Patfriesen.com and you will discover a wealth of information.  It’s like getting into the mind of a master. Included in the Website are many articles, many of which have appeared in…

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Beyond St’ Patty’s Day Luck is A Ram’s Charge Before considering penetration pricing, find a compelling downstream reason. For new-technology launches such as Blu-ray, network externalities were to deliver disproportionate rewards for early market share gains. Big wins require risks. Hedging is the safety net for incremental improvement. Be dutifully optimistic, even in a recessions.…

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