Posts by: Kyle T. Westra
I recently fielded a question from a former client who was looking for advice on how to raise the price of a…
MoreThe forward-thinking business world is united in the belief that meetings, by and large, are simply bad ideas. Bad meetings are the…
MoreMy wife’s favorite holiday is Halloween. As such, we were in the market for a life-sized skeleton for the house. We also…
MoreMy book, The New Invisible Hand: Five Revolutions in the Digital Economy, has been out for six weeks, and I’ve been floored…
MoreThe following is an excerpt from my new Amazon bestseller, The New Invisible Hand: Five Revolutions in the Digital Economy. This story…
MoreMy book The New Invisible Hand will be released at the end of July. This book is for you if you’ve ever…
MoreI was recently in Portland, Oregon for the first time, attending a business conference. The Digital Summit series brings together all manner…
MoreHaving value-creating channel partners is much better than the alternative. But even good partnerships carry risk. In the channel, one of those risks is that the partner becomes more powerful than the supplier.
MoreForgoing traditional channel distribution didn’t stop Oatly from a quick expansion. The New York Times reported in January 2018 that “Oatly has spread from 10 locations in New York to more than 1,000 locations nationwide,” less than a year after it landed in the U.S. 1,000 locations pales in comparison to its footprint had they teamed up with grocery retail.
MoreCommon examples of channel partners include wholesalers, distributors, and retailers. All of these activities are necessary tasks for a functioning commercial organization. If the supplier doesn’t do one of these tasks, a channel partner must. Conversely, if a channel partner doesn’t, the supplier must.
MoreAbout The Author
