Archives tagged: Harvard Business School

Harvard Professor Provides Insight On How to Manage During a Pandemic

By James T. Berger April 16, 2020

A noted Harvard Business School marketing professor has offered his insights on how to manage an organization during a health crisis, such…

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Why Indie Bookstores Are Thriving

By James T. Berger March 18, 2020

Who would have imagined, with the huge decline in retail and shopping center sales, that independent bookstores would be thriving? According to…

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Remembering Clayton Christensen (1952-2020)

By James T. Berger February 17, 2020

A giant in marketing theory died too soon. Clayton M. Christensen, Kim B. Clark Professor of Business Administration at Harvard University’s Business…

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Brick and Mortar Retailing Basing Comeback on Generational Marketing

By James T. Berger November 17, 2019

Rumors of the demise of retailing are highly exaggerated. In the article “Brick-and-Mortar Stores Are Making a Comeback,” author Jon McFarland Flint…

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The Purpose of Business and Pricing

By Tim J. Smith, PhD October 16, 2019

Milton Friedman must be turning over in his grave. 49 years after penning an op-ed in the New York Times on the…

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The Netflix Success Story: Reaping Rewards from Disruptive Innovation

By James T. Berger November 30, 2018

Netflix, a company founded in 1997 as a direct mail retailer of DVD movies, has made a series of brilliant business decisions that have elevated the company to an elite player in today’s home entertainment marketplace.

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Decision to Grow Instead of Harvest May Be the Key to Microsoft’s Survival

By James T. Berger July 30, 2018

According to Foley: “Many People find it easier to see the benefits that come with cutting costs and looking for efficiencies and worry that what may come with growth could be elusive.”

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New Data Supports Value Of Immigrants as Entrepreneurs

By James T. Berger May 23, 2018

The key finding is that first generation entrepreneurs create a total of 25% of new businesses as an average for the 50 states. The authors pointed out that number exceeds 40% of new businesses in some states.

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Looking in a small bookshop, with many books in a rack.

Harvard Uncovers a 15th Century Business Success Manual

By James T. Berger January 28, 2018

The translated manual offers “early concepts of corporate social responsibility,” says Harvard Business School professor of management practice Dante Roscini. The manual also addresses “the issue of responsibility to the community and who you are as a person.”

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The Apple iPhone Success Story: Planned Obsolescence, Disruptive Innovation or Something Else?

By James T. Berger August 24, 2017

Another argument against the planned obsolescence argument is that Apple is not so much trying to convert its existing users to the newer models, but that its innovation is superior to the competion and users of other products should switch to the iPhone.

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