Posts by: Tim J. Smith, PhD
For some, the COVID-19 pandemic presents business opportunities. For most, it creates a crisis. What should executives do with pricing during this…
MoreHigh Growth Billion Dollar Industry: Plant-Based Meat The plant-based meat market has grown to just under a billion dollars in sales for…
MoreConsumer packaged food giants Kellogg’s, Mondelez, Kraft Heinz, Nestle, and Unilever are facing a long-term trend challenge. At the low-end, increased competition…
MoreIn pricing, what is the goal? Is it to increase profits, revenue, or some other newfound metric? It seems profit optimization is…
MoreElon Musk Delivers Pleasant Surprise Tesla Inc. had record deliveries in Q3 2019 resulting in overall profits. Anticipated 2019 production is currently…
MoreSun Tzu wrote that “The best victory is when the opponent surrenders of its own accord before there are any actual hostilities……
MoreMarket Share? Meh. Customer Satisfaction and Brand Equity? YES, Please! Managers care a lot about market share, but should they? Meta-research by…
MoreMilton Friedman must be turning over in his grave. 49 years after penning an op-ed in the New York Times on the…
MoreJ.M. Smucker Co Passed Input Savings onto Price Cuts. Profits? They fell of course. Q2 2019 found that net sales (revenue) decreased…
MoreWhat organizational factors make for pricing excellence in a company? Moorman and Day discussed the academic research on the development of excellence…
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