Posts by: Tim J. Smith, PhD
In the age where technology and communications has brought us instantaneous and continuous connectivity, why do we still make customer visits? Isn’t…
MoreEvery investment has its own risk and reward profile. While this cautionary statement usually refers to investments between different businesses and asset…
MoreIs there an optimal level of expenditures in sales and marketing? A simple mathematical model of a business reveals that there is…
MoreThere are many paradigms through which people measure the level of entrepreneurship. One paradigm examines entrepreneurship as the event that occurs when…
MoreEven if you are not interested in obtaining financing, your first step on the road to entrepreneurship is developing your business plan.…
MoreThere is no question that e-mail, when used properly, can revolutionize your business-to-business sales and marketing effort. No longer must you fight…
MoreSowing the seeds of FUD (Fear, Uncertainty, and Doubt) has a long history as a tool for swaying decision making. It would…
MoreHave you ever walked into someone’s office for a meeting and noticed that he checks his watch before he even sits down?…
MoreUnless you take the time to fix your slice, no matter how much you practice your handicap will never improve. Similarly today’s…
MoreJames T. (Jim) Berger, a professional writer, teacher and marketing consultant, will become Managing Editor of THE WIGLAF JOURNAL, effective February 1.…
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