Featured Article

PACCAR Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD May 16, 2025

PACCAR, a multinational truck, parts, and financing company, had a negative 2024. Examining PACCAR’s Truck, Parts, and Other business specifically, revenue fell 5% to $31 billion and earnings before interest and taxes fell 17% to $4.5 billion over the last year. (This article excludes PACCAR’s financial services business and makes no comments regarding how pricing should be managed in that line of business.) A review of PACCAR’s 28 January 2025 earnings call…

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In This Issue

Boeing Pricing Spineometer: 3 of 5 Vertebrae

By Tim J. Smith, PhD June 28, 2024

Boeing, global aerospace manufacturer, had a challenging Q1 2024. Revenue fell 7.5% to $16.6 billion but earnings before interest and taxes rose…

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Gilead Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD June 28, 2024

Gilead, a biopharmaceutical company, had mixed Q1 2024. Revenue rose 5.3% to $6.7 billion but earnings before interest and taxes fell 350%…

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O’Reilly Automotive Pricing Spineometer: 3 of 5 Vertebrae

By Tim J. Smith, PhD June 28, 2024

O’Reilly Automotive, a North American auto parts retailer, had a positive Q1 2024. Revenue rose 7.2% to $4.0 billion and earnings before…

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Sysco Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD June 28, 2024

Sysco, a foodservice distributor, had a positive Q3 2024. Revenue rose 2.7% to $19.4 billion and earnings before interest and taxes rose…

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