Archives posted in: Partnership
In an earlier edition of The Wiglaf Journal Bob Brill and Carmen Patti, of Patti and Brill LLC, discussed the key role…
For many executives, the question of sales channel selection and management is framed as a question of determining the best means to…
This summer I had the pleasure of visiting Cesky Krumlov, a Renaissance city in southern Bohemia, now a part of the Czech…
When hundreds of thousands of transactions per month are required in order to achieve a million dollars in revenue, businesses must embrace…
There are many go-to-market strategies for new technologies. Firms can build their own sales and marketing team and go-direct, take a licensing…
While partnerships may be economically efficient, many small technology-driven companies have difficulties establishing them. SmartSynch, with 18 major utility clients, is much…
Bringing an emerging science to market is a daunting task. The end users of the technology are skeptical of the efficacy of…
Getting new ideas to market proves a challenge for any enterprise. Determining the correct target, value proposition, and story to tell customers…