Pricing Done Right – Events and Press Roundup

Tim J. Smith, PhD
Founder and CEO, Wiglaf Pricing

Published October 5, 2016

September was an important month with the success of Pricing Done Right: The Pricing Framework Proven Successful by the World’s Most Profitable Companies. Check out some of the celebration and press below, and don’t forget to pick up your own copy!

Book Signing Celebration

On Thursday, September 1st, 2016, Wiglaf Pricing celebrated the success of Founder and CEO Tim J. Smith‘s new book, Pricing Done Right, with a book signing party at the Willis Tower Metropolitan Club in Chicago, IL.

book

Attendees included a wide range of business executives, pricing professionals, and other friends of Wiglaf Pricing. Check out the event photos!

Audio

Bloomberg Taking Stock: Tim Smith on the Pitfalls of Pricing

September 12, 2016. Running time 06:20.

Tim Smith, founder and CEO of Wiglaf Pricing, and an adjunct professor of marketing and at DePaul University, on his new book, “Pricing Done Right: The Pricing Framework Proven Successful by the World’s Most Profitable Companies.”

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Professional Pricing Society: Pricing Done Right – A Talk With Dr. Tim Smith, CPP

Listen here.

Pricing is so much more than putting numbers on quotes, or associating them with products. Pricing includes aligning one’s pricing strategy their business strategy, defining a competitive price reaction plan, setting target prices, managing price perceptions, managing price discounts, and executing all of this with accuracy and speed. How do leading organization get all this right?

moneyradio

Financial Review by Sinclair Noe: Author Interview with Tim Smith

September 9, 2016. Listen here. Segment begins at 21:25.

Sinclair Noe interviews Tim Smith, author of Pricing Done Right: The Pricing Framework Proven Successful by the World’s Most Profitable Companies.

sciativesolutions

Sciative Solutions: Pricing Done Right, or At Least Not Wrong

September 5, 2016. Listen here.

While some companies perform well in pricing, others make headlines for their errors that cause profits to turn to losses, jobs to turn into redundancies, and firms to visit bankruptcy court. What separates those that get pricing right from those that get it wrong? How can CEOs stop tripping up on pricing decisions despite all the attention and effort given to pricing?

Posted in: Uncategorized
Tagged: Amazon, Bloomberg, business strategy, Pricing Done Right

About The Author

Tim J. Smith, PhD, is the founder and CEO of Wiglaf Pricing, an Adjunct Professor of Marketing and Economics at DePaul University, and the author of Pricing Done Right (Wiley 2016) and Pricing Strategy (Cengage 2012). At Wiglaf Pricing, Tim leads client engagements. Smith’s popular business book, Pricing Done Right: The Pricing Framework Proven Successful by the World’s Most Profitable Companies, was noted by Dennis Stone, CEO of Overhead Door Corp, as "Essential reading… While many books cover the concepts of pricing, Pricing Done Right goes the additional step of applying the concepts in the real world." Tim’s textbook, Pricing Strategy: Setting Price Levels, Managing Price Discounts, & Establishing Price Structures, has been described by independent reviewers as “the most comprehensive pricing strategy book” on the market. As well as serving as the Academic Advisor to the Professional Pricing Society’s Certified Pricing Professional program, Tim is a member of the American Marketing Association and American Physical Society. He holds a BS in Physics and Chemistry from Southern Methodist University, a BA in Mathematics from Southern Methodist University, a PhD in Physical Chemistry from the University of Chicago, and an MBA with high honors in Strategy and Marketing from the University of Chicago GSB.