Archives tagged: Abercrombie & Fitch

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Redbox Experiments with Price Promotions. Shareholders Recoil from Outerwall.

By Tim J. Smith, PhD October 2, 2013

Outerwall Inc. the owner of the Redbox downgraded their performance guidance tipping off a 13% decline in market capitalization. Did investors overreact? And what caused the poor performance in the first place?

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Celebrating 10 Years, 500 Articles, and 250,000 Readers

By Tim J. Smith, PhD May 4, 2012

10 years ago, the first Wiglaf Journal published. What have we accomplished and where are we going?

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Abercrombie & Fitch: To Price Promote or Not To Price Promote?

By Tim J. Smith, PhD July 13, 2011

At the beginning of the Great Recession, Abercrombie & Fitch (ANF) had a clear policy against price promotions.  By the end of the Great Recession, price promotions were clearly part of Abercrombie & Fitch’s retail strategy.  What changed?  Was Abercrombie & Fitch’s price promotion policy shift simply another shoot-from-the-hip shotgun response to declining sales, or was it a needed change to improve growth and profits?

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Getting Pricing Right – Nordstrom vs. Abercrombie & Fitch

By Tim J. Smith, PhD March 4, 2010

The recession has tested even the most resilient business model. Through it, Nordstrom has glowed while Abercrombie & Fitch glowered. What caused the disparity in performance between these two strong firms? Their pricing strategies.

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