Archives tagged: Clayton M. Christensen

Remembering Clayton Christensen (1952-2020)

By James T. Berger February 17, 2020

A giant in marketing theory died too soon. Clayton M. Christensen, Kim B. Clark Professor of Business Administration at Harvard University’s Business…

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The Apple iPhone Success Story: Planned Obsolescence, Disruptive Innovation or Something Else?

By James T. Berger August 24, 2017

Another argument against the planned obsolescence argument is that Apple is not so much trying to convert its existing users to the newer models, but that its innovation is superior to the competion and users of other products should switch to the iPhone.