Archives tagged: cognitive bias

Developing Products and Pricing Strategy In Tandem

By Nathan L. Phipps May 24, 2019

The keynotes and breakouts were top-notch, covering everything from practical application of the Pareto principle to pricing, to harnessing the power of behavioral pricing. However, one of the breakouts that really captured my attention was by Jennifer Swain, the Head of Technology Practice at Fuld+Company.

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