Archives tagged: product recall

Major Marketing Implications In Fisher-Price Sleeper Recall

By James T. Berger April 30, 2019

The product in question is the Fisher-Price Rock ‘n Play sleeper. The product has been on the market since 2009 and Fisher-Price has sold some 4.7 million units, subject to the recall. Since the product was introduced, the Rock ‘n Play sleeper has been blamed for 32 infant deaths.

More

Popular Tags

Amazon Apple B2B Blockbuster Bloomberg branding business strategy commercial policy communication consulting CPG culture customer loyalty dynamic pricing ecommerce Groupon Harvard Business School iPhone LinkedIn market share MBA Microsoft Netflix Nike Nokia pricing Pricing Done Right retail Samsung tariffs Tesla Toyota transparency Uber value-based pricing Walmart