Featured Article
IDEX, a global applied solutions provider, had a mixed Q3 2024. Revenue rose 0.6% to $798 million while earnings before interest and taxes fell 6.1 % to $168 million over the same period last year. A review of IDEX’s 30 October 2024 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. IDEX is a diverse and complex business. It has three reporting units, Fluid & Metering…
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Our cities for this summer’s Pricing and Profit Management Tour will be Chicago, Cincinnati, Atlanta, and Charlotte. We will be on tour…
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During our Pricing and Profit Management Winter ’24 Tour, we asked attendees to fill out a marketing survey. I reviewed the initial…
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We hit the road earlier this month and visited 4 cities across 2 weeks: Chicago, Minneapolis–St. Paul, Kansas City, and Bentonville. We…
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當企業在執行定價決策的時候，考慮到的首先是產品的價值，產品的價值減去定價就會是消費者能獲得的額外利益（消費者剩餘），當消費者可以獲得的額外利益越高的時候，消費者也就更傾向於購買產品而不是競爭對手的產品
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