Featured Article

PACCAR Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD May 16, 2025

PACCAR, a multinational truck, parts, and financing company, had a negative 2024. Examining PACCAR’s Truck, Parts, and Other business specifically, revenue fell 5% to $31 billion and earnings before interest and taxes fell 17% to $4.5 billion over the last year. (This article excludes PACCAR’s financial services business and makes no comments regarding how pricing should be managed in that line of business.) A review of PACCAR’s 28 January 2025 earnings call…

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In This Issue

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Value vs. Power

By Tim J. Smith, PhD April 15, 2015

I met a person who hated value based pricing last week.  He was in procurement.  Where can a value-based pricing advocate find agreement with an anti-value based procurement officer?

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Top 6 – March 2015

By Tim J. Smith, PhD March 16, 2015

“Congratulations to Hifikepuny Pohamba, Namibia President (2005-2015) for winning the 2014 Mo Ibrahim Prize for Achievement in African Leadership. Only the fourth…

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Managing Value: Getting Smarter

By Anirban Sengupta March 15, 2015

When every opportunity is studied using Economic Value Models and priced totally based on the value delivered (and agreed upon with customer), we are heading towards a situation of easier wins leading to eventual revenue growth and market share increase.

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‘Decoupling’ Adds Value to Consumer While Cutting Cost

By James T. Berger March 15, 2015

Teixeira describes “decoupling” as a second wave of Internet disruption. This new phenomenon “threatens not only electronics and telecom businesses, but also industries as diverse as banking services and cosmetics.”

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