Featured Article
PACCAR, a multinational truck, parts, and financing company, had a negative 2024. Examining PACCAR’s Truck, Parts, and Other business specifically, revenue fell 5% to $31 billion and earnings before interest and taxes fell 17% to $4.5 billion over the last year. (This article excludes PACCAR’s financial services business and makes no comments regarding how pricing should be managed in that line of business.) A review of PACCAR’s 28 January 2025 earnings call…
Read MoreIn This Issue
Frontier Airlines has announced a new price unbundling strategy. Does that make the firm the new Spirit Airlines? David Siegel, Frontier’s CEO, says no, but judge for yourself.
Read More Having a skilled, intelligent team that isn’t afraid to innovate against the grain is a thing that a great many firms either desire or value highly. So why did that work out so badly for J.C. Penney?
Read More In the pricing world we often preach that there is always some alternative for your product or service. But what about a product so new to the world it isn’t even of this world? Let’s explore.
Read More
“Let X equal X”, Laurie Anderson, Big Science (1982). In search of the perfect… Wasabi Peas Steamed Peas Pea Puree Pea Gelato…
Read More