Featured Article

Trump’s Tariffs

By Tim J. Smith, PhD March 12, 2025

Trump initiated tariffs with major U.S. trading partners on 1 February, then retracted them on 3 February. Executives across the North American continent expressed uncertainty regarding their preparedness for the possible supply chain and economic shocks. For executives at manufacturing and distribution companies with supply chains that stretch across borders, pricing decisions must be made at a highly accelerated pace to manage the economic shocks associated with new tariffs. Today, more than…

Read More

In This Issue

unsplash default post photo-350px

Business Blogging is Coming – Are You Ready?
Deeper Into R. Soble’s and S. Irael’s Naked Conversations

By Tim J. Smith, PhD September 2, 2006

Robert Scoble and Shel Israel have written a unique, research driven work of art. Naked Conversations contains excerpts of hundreds of interviews…

Read More
unsplash default post photo-350px

Integrated Marketing Environment Putting New Pressure on Sales Management

By James T. Berger September 1, 2006

When the integrated marketing communications movement took hold about a decade ago the main benefit appeared to be the opportunity to put…

Read More
unsplash default post photo-350px

Big Online Wins for B-Markets

By Tim J. Smith, PhD August 1, 2006

Ever since the internet breached the boundaries of military and academic communications, its commercial application has expanded at a pace that appears…

Read More
unsplash default post photo-350px

New Web Communications Tool
Attacks Problem of Press Release Accountability

By James T. Berger August 1, 2006

The scenario has been played out thousands of time between public relations agencies and clients. The agency reports on its results from…

Read More

WIGLAF, STRAIGHT
TO YOUR INBOX