Featured Article

Trump’s Tariffs

By Tim J. Smith, PhD March 12, 2025

Trump initiated tariffs with major U.S. trading partners on 1 February, then retracted them on 3 February. Executives across the North American continent expressed uncertainty regarding their preparedness for the possible supply chain and economic shocks. For executives at manufacturing and distribution companies with supply chains that stretch across borders, pricing decisions must be made at a highly accelerated pace to manage the economic shocks associated with new tariffs. Today, more than…

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In This Issue

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How the Internet Can Jeopardize Competitive Advantage

By James T. Berger April 1, 2006

Several years ago when the Internet had exploded on the scene, Michael Porter, the famous Harvard University professor and business strategist, developed…

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Web 2.0: Hype or Imperative?

By Tim J. Smith, PhD April 1, 2006

With every boom in the business cycle, strategists popularize new paradigms and associated terminology. Currently, as we emerge from the bust of…

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The Wide Gap Between Concept and Commercialization

By James T. Berger April 1, 2006

As an entrepreneur who interacts with other entrepreneurs, we live in a world of concepts – and they are a dime a…

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Nations and Cities as “Brands”

By James T. Berger April 1, 2006

Prof. Sid Levy of Northwestern University’s Kellogg Graduate School of Management was the first to develop the “broadening concept” of marketing. Levy…

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