Featured Article

PACCAR Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD May 16, 2025

PACCAR, a multinational truck, parts, and financing company, had a negative 2024. Examining PACCAR’s Truck, Parts, and Other business specifically, revenue fell 5% to $31 billion and earnings before interest and taxes fell 17% to $4.5 billion over the last year. (This article excludes PACCAR’s financial services business and makes no comments regarding how pricing should be managed in that line of business.) A review of PACCAR’s 28 January 2025 earnings call…

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In This Issue

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Fulfill an Unmet Need – QAS

By Tim J. Smith, PhD May 26, 2004

What will drive success at your company? I asked seven executives charged with generating revenue in business markets this question on May…

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Executive Behaviors for Entrepreneur Success

By Tim J. Smith, PhD May 12, 2004

In May of 2002, the first edition of The Wiglaf Journal was launched, marking the inauguration of our entrepreneurial activity. Coincidently, May…

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A Follow-up with Kuemmerle

By Tim J. Smith, PhD May 12, 2004

After composing the review of Executive Behaviors for Entrepreneur Success, we reached out to speak directly with Walter Kuemmerle, author of “A…

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Today’s Drivers to Entrepreneurship

By Tim J. Smith, PhD May 12, 2004

Entrepreneurship is an economic activity. The levels of entrepreneurship are correlated with economic factors. A growing economy, as measured by GDP growth,…

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