Featured Article

Trump’s Tariffs

By Tim J. Smith, PhD March 12, 2025

Trump initiated tariffs with major U.S. trading partners on 1 February, then retracted them on 3 February. Executives across the North American continent expressed uncertainty regarding their preparedness for the possible supply chain and economic shocks. For executives at manufacturing and distribution companies with supply chains that stretch across borders, pricing decisions must be made at a highly accelerated pace to manage the economic shocks associated with new tariffs. Today, more than…

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In This Issue

Eaton Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD April 11, 2023

Eaton, a power management company, had a strong FY 2022.  Revenue increased 5.4% to $20.8 billion while earnings before interest and taxes…

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Republic Services Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD April 11, 2023

Republic Services, a waste removal and recycling services company, had a banner FY 2022.  Revenue increased 20% to $13.5 billion while earnings…

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Trane Technologies Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD April 11, 2023

Trane Technologies, a heating and air conditioning manufacturer, had a banner FY 2022.  Revenue increased 13% to $16.0 billion while earnings before…

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如何透過價值定價法在亞洲市場獲取成功?

By Yuhung S. Shen April 11, 2023

在亞洲市場,價值定價法是一個越來越受歡迎的營銷策略。隨著消費者教育水平的提高和購買力的增強,亞洲市場的消費者越來越關注產品的價值和品質,而非僅僅是價格。在這種情況下,價值定價法成為了一種非常有效的策略,可以幫助品牌提高產品價值、吸引更多的忠實客戶和實現更高的業務效益。

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