Featured Article

Xylem Pricing Spineometer: 3 of 5 Vertebrae

By Tim J. Smith, PhD December 17, 2024

Xylem, a global water treatment company, had a positive Q3 2024. Revenue rose 1.3 % to $2.1 billion and earnings before interest and taxes rose 47% to $280 million over the same period last year. A review of Xylem’s 31 October 2024 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. Mathew Pine, the CEO of Xylem since January this year, was proud of his team’s…

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當競爭對手漲價,我該怎麼辦,產品特性與定價策略的關聯?

By Yuhung S. Shen December 12, 2022

在這一波物價飛漲的現代,我們可以看到的是各行各業都在上漲,也許漲價已經成為一個消費者能接受的必然,然而,應該漲多少呢,有人會依照成本漲多少錢,價格就調整多少,也就是我們常看到的,吸收原物料漲幅,但是這樣一來,由於總價格上漲,而獲利數字卻不變,利潤的佔比可能就下降了。

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Strategic Movements November 2022

By Tim J. Smith, PhD November 14, 2022

ADM Pricing Spine-ometer:  4 of 5 Vertebrae ADM, a global food processing and commodities trading corporation, had a banner Q3 in 2022…

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餐飲業提高價格可以考慮的面向以及可能的誤區

By Yuhung S. Shen November 14, 2022

最近有客戶向我諮詢了最近原物料上漲,毛利獲利下降,該如何應對,是否該調漲價格?對於餐飲業來講,食物飲品的品質在挑剔的消費者嘴裡,沒有打折的本錢。這時候應該如何進行價格的調整,應該依照成本調整嗎,應該依照競爭者調整嗎,還是用行業經驗加上直覺來調整?

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Strategic Movements October 2022

By Tim J. Smith, PhD October 14, 2022

Darden Pricing Decision Spine:  1 of 5 Vertebrae Darden Restaurants recently reported a revenue increase of 6.1% was overwhelmed by higher cost…

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