Archives tagged: crisis pricing

Pandemic Price Response

By Tim J. Smith, PhD April 16, 2020

For some, the COVID-19 pandemic presents business opportunities.  For most, it creates a crisis.  What should executives do with pricing during this…

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How We’re Managing the Crisis

By Kyle T. Westra April 16, 2020

We are certainly cursed to live in interesting times. While individuals, families, communities, and governments struggle to adjust to the realities of…

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