Archives tagged: pricing leadership

Pricing Leaders Need Their Hearts as Much as Their Heads

By Nathan L. Phipps February 11, 2022

As I progress through my pricing career, it becomes more and more obvious to me that pricing professionals need to use and…


The Importance of CEO Buy-In

By Nathan L. Phipps December 17, 2021

Why do pricing professionals get into pricing in the first place? I understand that some people are thrust into a pricing role…

Pricing hypothesis for identifying profit leakages

Day One Pricing Leader Agenda

By Tim J. Smith, PhD September 20, 2020

Congrats. You have just been appointed to a newly created role in pricing leadership at a decent-sized company. Day One: what is…