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Tech Business Outlook for 2003

By Tim J. Smith, PhD December 18, 2002

Year in Review Last year was at best a mediocre business environment. Using the consumer confidence index, business spending indices, and stock…

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Managing the Marketing Cycle

By Tim J. Smith, PhD December 11, 2002

The Deming Constant Improvement Cycle for business management can be simplified to measure, analyze, plan, and do. Sales and marketing, like other…

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Best Practices: Customer Driven Product Strategy (Part 2 of 2)

By Tim J. Smith, PhD December 4, 2002

We all know that a market-driven product strategy is required for success. But how should we craft one? Richard Leavitt, Sr. Director…

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Best Practices: Insightful Evolves with Market Frontier (Part 1 of 2)

By Tim J. Smith, PhD December 4, 2002

Product lifecycles drive the frontier of industry dynamics in high tech markets. High tech business-to business-markets additionally face the difficulty of complexity…

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Bundled Products, Pricing, and Revenue

By Tim J. Smith, PhD November 20, 2002

Wind River Announces Pricing Change On Friday, November 1, 2002, Wind River’s released its new pricing strategy. Their new pricing scheme is…

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Discordant Messages

By Tim J. Smith, PhD November 13, 2002

On Thursday, November 7th, Chicago hosted two events of high interest. At the Sheraton, business leaders met for the first day of…

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CSA Explains… Disaster Recovery

By Tim J. Smith, PhD November 6, 2002

While many of us are considering how to automate more business processes, create more intelligent appliances, and integrate more technology into our…

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Organizationally Increasing the Customer Focus – Brad McLane at the Chicago GSB Marketing Roundtable

By Tim J. Smith, PhD October 30, 2002

On Tuesday, 29 October 2002, Brad McLane of Russell Reynolds Associates, an Executive Search Firm, offered his insights into the growing importance…

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Shifting the Ground-rules of Tech Business

By Tim J. Smith, PhD October 23, 2002

An attractive concept in high-tech business is that ideas are the trump card in setting corporate strategy. The creation and possession of…

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Improved Pricing Practices

By Tim J. Smith, PhD October 16, 2002

Nothing is more contentious in a company than prices. Those on the front lines would usually like to see a lower price…

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