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定價策略? 亞洲中小企業如何看待對他們而言也許陌生的管理諮詢行業?管理顧問們又能實際協助企業什麼?

By Yuhung S. Shen March 11, 2022

眾所周知,大中華區域包含中國,香港,台灣,新加坡等區域,在近30-40念之間經濟開始騰飛,所依靠的主要是以出口為主的製造業以及隨之而來的服務業等行業,由於經濟高速發展的時間以及達到穩定的時間不若歐美長久,因此對於使用管理顧問,甚至是定價策略的概念,也就相對的少,企業主為何不見得引進顧問公司呢,顧問公司又是如何可以協助到他們?

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Strategic Movements March 2022

By Tim J. Smith, PhD March 11, 2022

                 Luxury Price Increase Chanel SA Classic Flap bag went through multiple price increases recently…

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Value Creation v. Value Capture

By Tim J. Smith, PhD February 11, 2022

Three of the four Ps of marketing focus on creating value for customers.  Product management, which includes offering design, services, and help…

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Pricing Leaders Need Their Hearts as Much as Their Heads

By Nathan L. Phipps February 11, 2022

As I progress through my pricing career, it becomes more and more obvious to me that pricing professionals need to use and…

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中國,台灣,印度,以及亞洲其他地區的製造業該如何面對量化寬鬆導致的通膨以及原物料上漲?

By Yuhung S. Shen February 11, 2022

眾所週知,中國是世界的工廠,許許多多的產品大家可以看到的都是Made in China,(近80%的產品都是Made in China)除了中國以外,台灣,印度,等等的國家也遍佈了大大小小的製造業,供應著全世界的貨品,台灣更有機械製造,以及半導體產業等世界電子產品,以及消費性產品所需要的供應鏈,成為不可或缺的一環,那麼在這樣的環境下,公司該如何面對成本的節節上升,價格上又可以如何調整應對呢?

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Strategic Movements February 2022

By Tim J. Smith, PhD February 11, 2022

The Substitution Resumes Inflation has hit the grocery aisles and people are changing behavior.  Broadly, the price of groceries increased 6.5% in…

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Welcome to 2022. Now What?

By Tim J. Smith, PhD January 14, 2022

2022 arrived with the first snowstorm of the season in Chicago on New Year’s Day.  Happy New Year came with a snow…

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Understanding Revenue Changes

By Tim J. Smith, PhD January 14, 2022

Managers focus highly on revenue.  Increases are good and decreases are bad.  But what drives those increases and decreases? Most executives will…

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Pricing Teamwork Makes the Dream Work

By Nathan L. Phipps January 14, 2022

Pricing is not a solo activity. Granted, pricing professionals do make individual contributions to their teams and companies. But pricing has too…

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Strategic Movements January 2022

By Tim J. Smith, PhD January 14, 2022

  Profits Down Following FedEx Price Hike FedEx posted a 14% increase in profits in the fiscal second quarter following a price…

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