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When demand for a product decreases dramatically and the company overshoots production requirements, what should executives do? Hold prices and be patient…
MoreI wanted to comment on a couple things from, ‘Dancing Together: xBox, PS3, and Wii‘. Fist of all I’d like to respond…
MoreFor good mushrooms, take a walk in the woods Mark Leslie, a former entrepreneur who founded and was CEO of Veritas Software,…
MoreIt is said that the difference between an economist and a pit-trader is that the economist lets newspapers pile up on their…
MoreIt’s 1997 again! No you’re not in a time machine! Take a look at some of the mobile ad startups out there…
MoreIn the gaming industry, as in other technology driven industries, products are enhanced and prices evolve rapidly. In 1991, D’Aveni characterized this…
MoreEvery Southern Swamp Has Its Water Moccasins Fluidity naturally exists in perceptions of value and price. A pricing artist shapes the surface…
MoreIn addition to the financial, legal and marketing decisions that some entrepreneurs are forced to make for the first time in their…
MoreThe trouble with the outbound role of product marketing is that we have an identity crisis on our hands-we’re misunderstood, misguided, and…
MoreIn a landmark case, the US Supreme Court removed a barrier to vertical price floors in a 5-4 ruling on Leegin v.…
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