Featured Article

IDEX Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD January 9, 2025

IDEX, a global applied solutions provider, had a mixed Q3 2024. Revenue rose 0.6% to $798 million while earnings before interest and taxes fell 6.1 % to $168 million over the same period last year. A review of IDEX’s 30 October 2024 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. IDEX is a diverse and complex business. It has three reporting units, Fluid & Metering…

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In This Issue

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Nordstrom: Price Menu Management Delivers Results

By Tim J. Smith, PhD June 3, 2010

Going into the great recession, many commentators suggested and corporations undertook across the board price cuts. Many, but not all. Nordstrom took a different route. The results of their approach are in: better customer attraction, better profits, better post-recession positioning.

In this article, we will examine some key strategic decisions made by Nordstrom which enabled their counter-trend approach to triumph over the oft quoted “best practices”.

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Top 6 – May 2010

By Tim J. Smith, PhD May 3, 2010

“In an authentic world failure is something you embrace. It’s almost a noble pursuit. I come from that world—it supported me in…

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11 Lessons From Chick-fil-A on Entrepreneurship and Marketing Strategy

By David Dalka May 3, 2010

Recently I attended an event where Dan Cathy, President and Chief Operating Officer for Chick-fil-A in Chicago, speech. During the talk Dan evangelized the values of Chick-fil-A which include treating customers and employees with respect. Dan also stated that “We distinguish our product based on the value we provide rather than price.” Though I had never stepped foot in a Chick-fil-A restaurant, that comment tripped me off to the fact that I was about to experience a story about a unique entrepreneurial enterprise known as Chick-fil-A!

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Business Markets Game Changers
Reenergized Emerging Markets and Renewed Pricing Power

By Tim J. Smith, PhD May 3, 2010

The game in business markets has changed. The opportunity landscape has shifted from the stalwarts of North American and Europe to the onetime turbulent and unstable emerging markets. Furthermore, the pricing power that shrank to the ether is returning to the tangible as markets return to growth.

These are bold claims and require bold reengineering of corporate strategy. Before you the reader consider these to be audacious statements from an ill informed outsider on unimportant and irrelevant industries, let me provide the evidence.

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