Featured Article

IDEX Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD January 9, 2025

IDEX, a global applied solutions provider, had a mixed Q3 2024. Revenue rose 0.6% to $798 million while earnings before interest and taxes fell 6.1 % to $168 million over the same period last year. A review of IDEX’s 30 October 2024 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. IDEX is a diverse and complex business. It has three reporting units, Fluid & Metering…

Read More

In This Issue

Top 6 – March 2007

By Tim J. Smith, PhD March 1, 2007

Blocking of Marketing, Investing in your Blog. The blocking and tackling of Marketing remains to Focus on the Customer, Manage Internal and…

Read More
unsplash default post photo-350px

The “iPhone” Brouhaha

By James T. Berger February 1, 2007

One of the more interesting intellectual property lawsuits in recent years is starting to unfold as two IP behemoths — Apple and…

Read More
unsplash default post photo-350px

Bad Prices Kill, Good Prices Sustain. Learn it or Bleed.

By Tim J. Smith, PhD February 1, 2007

Novices to marketing often think that cutting prices to grow market share is a sound strategy. Somewhere between high school and the…

Read More
unsplash default post photo-350px

Multifamily Realtors See Benefits of Branding in Driving Internet Sales

By James T. Berger February 1, 2007

Smart national and regional multifamily Realtors are increasingly seeing the value of branding to create an image for properties that are translatable…

Read More

WIGLAF, STRAIGHT
TO YOUR INBOX