Featured Article

IDEX Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD January 9, 2025

IDEX, a global applied solutions provider, had a mixed Q3 2024. Revenue rose 0.6% to $798 million while earnings before interest and taxes fell 6.1 % to $168 million over the same period last year. A review of IDEX’s 30 October 2024 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. IDEX is a diverse and complex business. It has three reporting units, Fluid & Metering…

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In This Issue

Pricing analytics: scatterplot demonstrating a simple linear regression exercise

Machine Learning for the Masses: Regression Analysis

By Nathan L. Phipps June 17, 2019

Machine learning has become a very popular topic in recent years. However, I fear that most people hear “machine learning” and assume…

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What are “Ironclad” Brands and How to Maintain Them

What are “Ironclad” Brands and How to Maintain Them

By James T. Berger June 17, 2019

In her new book, an experienced brand strategist identifies the essence of powerful brands and offers ways to maintain and strengthen them.…

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Example of ineffective UX design for conveying information

The Importance of Speaking Other Business Languages

By Kyle T. Westra June 17, 2019

I was recently in Portland, Oregon for the first time, attending a business conference. The Digital Summit series brings together all manner…

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Strategic Movements: June 2019

By Tim J. Smith, PhD June 17, 2019

Honey Demand Up, Supply Constant.  Prices? Demand for honey has increased as people perceive it as a healthy alternative to sucrose and…

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