Featured Article

Adobe Pricing Spineometer: 4 of 5 Vertebrae

By Tim J. Smith, PhD July 26, 2024

Adobe, a visual creativity software-as-a-service company, had a positive Q2 2024. Revenue rose 10 % to $5.3 billion and earnings before interest and taxes rose 16 % to $1.9 billion over the same period last year. A review of Adobe’s 13 June 2024 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. Price did come up across various discussions during the earnings call and pricing, discounting,…

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In This Issue

Photos and Marketing Survey Results From Our Pricing and Profit Management Winter ’24 Tour Luncheons!

By Nathan L. Phipps February 27, 2024

We hit the road earlier this month and visited 4 cities across 2 weeks: Chicago, Minneapolis–St. Paul, Kansas City, and Bentonville. We…

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定價決策管理層與業務團隊在提高價格時的可能衝突與溝通磨合

By Yuhung S. Shen February 27, 2024

當企業在執行定價決策的時候,考慮到的首先是產品的價值,產品的價值減去定價就會是消費者能獲得的額外利益(消費者剩餘),當消費者可以獲得的額外利益越高的時候,消費者也就更傾向於購買產品而不是競爭對手的產品

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Dover Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD January 16, 2024

Dover, a global manufacturer of industrial components for end-market industries, had a somewhat positive Q3 2023. Revenue was relatively unchanged at $2.1…

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nVent Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD January 16, 2024

nVent, a provider of enclosures, electrical and fastening, and thermal management solutions, had a positive Q3 2023. Revenue rose 15% to $859…

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