Featured Article

Dentsply Sirona Pricing Spineometer: 3 of 5 Vertebrae

By Tim J. Smith, PhD August 10, 2026

Dentsply Sirona, a manufacturer of professional dental products and technologies, had a challenging FY 2025. Revenue fell 3% to $3.7 billion, and operating profits excluding goodwill restructuring costs fell 180% to negative $150 million compared to last year. A review of Dentsply Sirona’s 26 February 2026 earnings call and associated annual report provided insight regarding the importance of pricing on performance. FACTS FROM EARNINGS CALL AND ANNUAL REPORT Key members of the…

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Baxter Pricing Spineometer: 3 of 5 Vertebrae

By Tim J. Smith, PhD October 1, 2025

Baxter, a global healthcare product company, had a mixed FY 2024. Revenue rose 2.7% to $10.6 billion, while operating income fell 98%…

Improve Price Discipline and Value Capture at Our Company

By Tim J. Smith, PhD September 3, 2025

Challenge Our pricing is challenged by discipline and predictability in capturing our fair share of the value we deliver to customers. Recommendation…

Benchmarks and Recommended Size for the Pricing Function

By Tim J. Smith, PhD September 3, 2025

How large should a company’s pricing team be? How should executives and consultants even benchmark the size of a pricing team across…

Economics of Tariffs

By Tim J. Smith, PhD September 3, 2025

Tariffs are a macroeconomic shock to the global economy. Polls of economists reveal that 93% of economists believe tariffs leave the economy…

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