Featured Article

The Tariff Tightrope: Balancing Trade Policies with Business Realities

By Özlem Elgün Tillman February 7, 2025

Picture this: the U.S. just rolled out a fresh batch of tariffs, and businesses are scrambling to figure out what it means for their bottom line. Sound familiar? Tariffs are nothing new, but their impact is always unpredictable. These new trade barriers, rooted in Optimal Tariff Theory, aim to give the U.S. an economic edge by squeezing foreign suppliers. In theory, this sounds great. In practice? Well, it’s a high-stakes gamble where…

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In This Issue

J.B. Hunt Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD July 26, 2024

J.B. Hunt, a trucking and logistics company, had a negative Q2 2024. Revenue fell 6.5 % to $2.9 billion and earnings before…

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Netflix Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD July 26, 2024

Netflix, a video-on-demand subscription service, had a highly positive Q2 2024. Revenue rose 17 % to $9.6 billion and earnings before interest…

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Photos From Our Pricing and Profit Management Summer ’24 Tour Networking Events!

By Nathan L. Phipps July 26, 2024

We hit the road earlier this month and crossed 8 states to visit 4 cities over 4 days: Chicago, Cincinnati, Atlanta, and…

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定價對於企業獲利產生的影響與重要性

By Yuhung S. Shen July 26, 2024

有一句話說,不賺錢的企業是罪惡的,企業可以有著最高的營業額,但卻沒有辦法發放股利給股東,也沒有錢發放獎金給辛苦貢獻的員工

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