Featured Article

PACCAR Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD May 16, 2025

PACCAR, a multinational truck, parts, and financing company, had a negative 2024. Examining PACCAR’s Truck, Parts, and Other business specifically, revenue fell 5% to $31 billion and earnings before interest and taxes fell 17% to $4.5 billion over the last year. (This article excludes PACCAR’s financial services business and makes no comments regarding how pricing should be managed in that line of business.) A review of PACCAR’s 28 January 2025 earnings call…

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In This Issue

When Price Doesn’t Matter

By Kyle T. Westra March 26, 2018

If you find yourself in this situation, reducing price can help to clear existing inventory but it will not solve the fundamental problem of lacking a product that people want. Better to preserve what profits you can and invest them into developing a product that addresses a customer need.

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Amazon Prime

Will Nordstrom Survive the Amazon/Walmart Duopoly Onslaught?

By Tim J. Smith, PhD March 26, 2018

As Amazon and Wal-Mart continue to dominate e-commerce, Nordstrom has been faced with a unique challenge of growing its own e-commerce presence, and continuing to promote its differentiators against this duopoly.

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dollar general

Dollar General Looks Good Today. Will Tomorrow Be Different?

By Tim J. Smith, PhD March 26, 2018

From a business strategy standpoint, Dollar General has positioned themselves to avoid direct competition with Amazon and Walmart, having successfully demonstrated a way to deal with the duopoly’s increasing presence in the retail market.

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trade

Tariffs Defy Traditional Marketing and Pricing Thinking

By James T. Berger March 26, 2018

Not only will the American economy be hurt, these actions by an American President with very limited knowledge about economics, will affect the economies of many nations.

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