Archives posted in: Pricing

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Value vs. Power

By Tim J. Smith, PhD April 15, 2015

I met a person who hated value based pricing last week.  He was in procurement.  Where can a value-based pricing advocate find agreement with an anti-value based procurement officer?

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Managing Value: Getting Smarter

By Anirban Sengupta March 15, 2015

When every opportunity is studied using Economic Value Models and priced totally based on the value delivered (and agreed upon with customer), we are heading towards a situation of easier wins leading to eventual revenue growth and market share increase.

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Chunky or Smooth? Retailer and Distributor Value-Based Pricing in Action

By Tim J. Smith, PhD March 15, 2015

Retailers and distributors can’t do value-based pricing for one simple reason: too many products.

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The High Price for (Gluten) Freedom

By Mary DeBoni February 17, 2015

A woman is suing P.F. Chang’s for charging $1.00 more for gluten free menu items. Is this price discrimination? Should PF Chang’s charge their gluten free customers more?

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Managing Value: Where the Problem Lies

By Anirban Sengupta February 17, 2015

After a firm adopts value based selling it comes face to face with the next big challenge: How to manage the process of value based selling?

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The Cult of CSAT – How the Pursuit of Customer Satisfaction is Insufficient and What May Replace it

By Tim J. Smith, PhD February 17, 2015

Customer satisfaction has become one of the most discussed leading indicators of business growth and profitability. But is this real? Does it last?

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Getting Pricing Done with Jesse Finch Gnehm of GE Oil & Gas

By Tim J. Smith, PhD January 19, 2015

GE has long been known as a process firm, but what processes do they use when it comes to pricing? What do pricing initiatives look like at GE Oil & Gas Subsea Systems? Who contributes to those pricing decisions? How does the pricing function fit within the larger organization? What pricing decisions does the pricing function directly engage? What techniques and tools have been found useful for pricing at GE Oil & Gas Subsea Systems? And are there any external resources that they have found particularly useful?

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Retail, Black Friday, and Value-Based Pricing

By Tim J. Smith, PhD December 22, 2014

Does value-based pricing work in highly competitive environments, even retail environments? When competitive discounting happens, like Black Friday, does the concept loose meaning? Let’s take a look.

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What I Learned about Pricing from Taylor Swift

By Mary DeBoni December 22, 2014

Remember when T Swift pulled her albums off of Spotify?! The horror! Deciding to go against the grain, Swift made a decision that could have potentially angered her fans and cost her big time but what happened was magical.

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The Radicalness of Value Based Pricing

By Tim J. Smith, PhD November 24, 2014

Value-based pricing aims to price offerings according to the value customers’ associate with the offering in comparison to its alternatives. This is a…

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