Strategic Movements: June 2020

timjsmith

Tim J. Smith, PhD
Founder and CEO, Wiglaf Pricing

Published June 17, 2020

Meat Packers and US Antitrust

The Justice Department has issued civil subpoenas to JBS, Tyson, Cargill, and National Beef Packing regarding beef packing purchasing and selling information. The Federal Justice Department and various state Attorneys General are concerned regarding recent buying and selling practices. From March through the end of May, the value of processed beef jumped 76% while the price paid for cattle dropped by about 8%. Is this pricing dynamic surprising when meatpackers work in a concentrated industry (73% of the processing capacity is held by these four meatpackers alone) and the meatpackers’ process capacity has been reduced due to coronavirus-related closings and demand-shifts from restaurants to grocers?  I think not.  Expect headaches but little legal action.

The Justice Department has issued civil subpoenas to JBS, Tyson, Cargill, and National Beef Packing regarding beef packing purchasing and selling information

Chicken Price Fixing

Pilgrim’s Pride and Claxton Poultry Farms are caught in a price fixing scandal while Tyson Foods is cooperating with the Justice Department. Tyson approached the Justice Department, disclosed their actions, and sought leniency.  Allegations include issues of phone calls and text messages between salespeople at the chicken producers while they were negotiating major supply deals with restaurants and grocers. Statements like “Who is they? If they is illegal, don’t tell me,” from Jayson Penn, DEO of Pilgrim’s Pride, don’t look good.  This will be costly for some of these chicken providers.

Pilgrim’s Pride and Claxton Poultry Farms are caught in a price fixing scandal while Tyson Foods is cooperating with the Justice Department.

CPP for Pricing Ethics?

Tyson and Cargill often attend the Professional Pricing Society (#PPS) conferences and have many Certified Pricing Professionals (#CPP) among their numbers.  To the best of my knowledge, Pilgrim’s Pride and Claxton Poultry Farms do not place corporate emphasis on interacting with PPS or encouraging that their employees pursue the professional designation. Maybe the PPS and CPP designation are good for more than improving pricing; they also appear to be good at discouraging illegal and unethical behavior. But my sample size might be too small to prove this.

UPS and FedEx: Parallelism is not Price Collusion

UPS and FedEx: Parallelism is not Price Collusion

On May 28, UPS added peak delivery surcharges to manage e-Commerce demand during the coronavirus pandemic.  On June 4, FedEx added coronavirus-related surcharges as well. Parallelism in pricing is not proof of price collusion. UPS and FedEx both announced their price moves publicly, informing customers and shareholders of the moves. Unlike say a hypothetical private conversation between salespeople at Pilgrim’s Price and Claxton, which is illegal, an open notification to customers and shareholders of price moves is both legal and considered necessary, even though a competitor might gain the information as well.

Margrethe Vestager, the European Commissioner of the European Union, is leading an antitrust effort against Amazon

Amazon and EU Antitrust

Margrethe Vestager, the European Commissioner of the European Union, is leading an antitrust effort against Amazon. What did Amazon do to gain her ire? They sold competitor’s offerings on their website, made copy-cat products, and then sold these generics at a lower price. Sounds like an action a typical grocer or retailer would take in the US. BUT: the EU is not the US and few retailers have as much market power as Amazon. In the best-case scenario for businesses, this will be expensive. In a worst-case scenario for businesses, it could signify the beginning of techlash.

About The Author

timjsmith
Tim J. Smith, PhD, is the founder and CEO of Wiglaf Pricing, an Adjunct Professor of Marketing and Economics at DePaul University, and the author of Pricing Done Right (Wiley 2016) and Pricing Strategy (Cengage 2012). At Wiglaf Pricing, Tim leads client engagements. Smith’s popular business book, Pricing Done Right: The Pricing Framework Proven Successful by the World’s Most Profitable Companies, was noted by Dennis Stone, CEO of Overhead Door Corp, as "Essential reading… While many books cover the concepts of pricing, Pricing Done Right goes the additional step of applying the concepts in the real world." Tim’s textbook, Pricing Strategy: Setting Price Levels, Managing Price Discounts, & Establishing Price Structures, has been described by independent reviewers as “the most comprehensive pricing strategy book” on the market. As well as serving as the Academic Advisor to the Professional Pricing Society’s Certified Pricing Professional program, Tim is a member of the American Marketing Association and American Physical Society. He holds a BS in Physics and Chemistry from Southern Methodist University, a BA in Mathematics from Southern Methodist University, a PhD in Physical Chemistry from the University of Chicago, and an MBA with high honors in Strategy and Marketing from the University of Chicago GSB.