Home Page Text Tailoring price according to willingness to pay is theoretically sound but culturally still questionable. It’s important to determine how your customers will react to such variable pricing when deciding whether to have price variance, and by what characteristics.

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“Target Corp. said same-store sales rose at the fastest rate in more than a decade, buoyed by efforts to improve its stores and e-commerce capabilities as well as by a booming economy that has helped lift sales across the retail industry,” The Wall Street Journal A company staving off e-commerce threats, gives hope! Have they…

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With new competitors Norwegian Air Shuttle and JetBlue Airways entering the market, and the addition of smaller 200-seat planes, capacity on transatlantic flights has grown by more than 20% since 2013. That is comparable to a 4% capacity increase year for the past five years. Did demand increase at this rate as well?  Expect pricing pressure to increase as new entrants attempt to muscle their way in.

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“Lampert, also chief executive officer of Sears Holdings Corp., wants to sell what is perhaps Sears’s last jewel to his own hedge fund — at least if other bidders don’t emerge,” Bloomberg Markets Seems like merging with Kmart wasn’t enough… …and the CEO must rely on his own financial devices to save another one of…

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Another retail consultant Steve Dresser is also quoted in the BBC article: “Even if they (Toys R Us) didn’t want to give over their stores to the kinds of hands-on experience that you get in Hamleys or a Lego store, they should have done more to keep customers happy, been less functional, more on-trend.

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