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As with all business products and services, the value of technological offerings is determined by the benefits provided to customers. Greater benefits…
More Scientists in the Midwest US have made significant contributions to nanotechnology, but do these advances present real business opportunities in the region?…
More There are many go-to-market strategies for new technologies. Firms can build their own sales and marketing team and go-direct, take a licensing…
More While partnerships may be economically efficient, many small technology-driven companies have difficulties establishing them. SmartSynch, with 18 major utility clients, is much…
More US Manufacturers have been hit with one management improvement revolution after the other. Total quality management, lean production, just-in-time inventory, work-in-motion, reduced…
More Even given today’s disastrous mergers and acquisitions environment, Quaker’s handling of its 1993 acquisition of Snapple remains the quintessence of what not…
More When prospects’ decision cycle elongates towards infinitum and the overall revenue stream turns into a trickle, many an executive has turned to…
More For many companies, the sales force is one of their most expensive human resource investments, with sales calls costing upwards of several…
More I have heard people say “Quality isn’t very important, just look at the software produced by Microsoft.” Well, how important is quality?…
More If at first you don’t succeed, try, try again. Buzzbait, a creative web design, development, and integration firm, has been repeatedly praised…
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