Archives posted in: Corporate
“Never let a crisis go to waste.” Two leading Harvard University entrepreneurial specialists provide some interesting insight into building entrepreneurial business during these troubled economic times.
More If you want to see the winners and losers in the current economic downturn, look closely at the 2008 brand valuation numbers produced jointly by Interbrand and Business Week Magazine. Companies suffering on the stock exchange are also taking a beating the calculated value of their brands. Those in distressed industries that are holding their own in sales and profits are likewise holding their own in brand value. New growth companies are picking up the slack and are moving into ever higher positions on the brand valuation scale.
More The funny thing about recessions is that only after you’ve been in one do you realize that it began nearly a year before. The same thing happens when you come out of it. Usually at the most depressing time, the subtle turnaround begins and six to nine months later the, the economic experts will announce the recovery has been here for nearly a year. Like the cliché – it’s darkest before the dawn.
More With the growing unemployment and the change in the employment dynamics, maybe downsized, right-sized, laid-ff and fired employees now are looking toward starting their own businesses. As one knows, some 90 percent of new venture fail primarily from lack of knowledge, start-up capital, working capital and lack of discipline. There are some other things that entrepreneurs must account for.
More The Marketer’s Eye™ looks at mortgages, railroads and Carnival Another in a series of white papers for M&A Professionals In this white…
More While I never lived through the Great Depression, I studied it. If you are looking for parallels between then and now, there…
More It is no secret that our global economy is in a downward funk. When will we get our groove back? A debate…
More Prospects for Starbucks, the once high-flying coffee giant continue to implode. The new fourth quarter 2008 earnings statement that came out Nov.…
More Acquiring with a marketer’s eye Another in a series of white papers for M&A Professionals Summary: If you have been following along…
More So you want to go into your own business? Maybe you have been an employee for most of your career or you…
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