Archives posted in: Corporate

How We’re Managing the Crisis

By Kyle T. Westra April 16, 2020

We are certainly cursed to live in interesting times. While individuals, families, communities, and governments struggle to adjust to the realities of…

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Harvard Professor Provides Insight On How to Manage During a Pandemic

By James T. Berger April 16, 2020

A noted Harvard Business School marketing professor has offered his insights on how to manage an organization during a health crisis, such…

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Be Effective Before Being Efficient

By Kyle T. Westra February 17, 2020

Businesspeople are obsessed with efficiency. They want to know how to increase their throughput and productivity. Yet, too many executives forget that…

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In Defense of Meetings

By Kyle T. Westra November 17, 2019

The forward-thinking business world is united in the belief that meetings, by and large, are simply bad ideas. Bad meetings are the…

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The Purpose of Business and Pricing

By Tim J. Smith, PhD October 16, 2019

Milton Friedman must be turning over in his grave. 49 years after penning an op-ed in the New York Times on the…

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The New Invisible Hand: Five Revolutions in the Digital Economy

Being Threatened by Bill Gates

By Kyle T. Westra August 16, 2019

The following is an excerpt from my new Amazon bestseller, The New Invisible Hand: Five Revolutions in the Digital Economy. This story…

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Some Bizarre Facts About Trademarks

By James T. Berger July 17, 2019

(EDITOR’S NOTE: Mr. Berger is actively involved as an expert witness for trademark-related legal matters.)  A trademark is any word, name, symbol,…

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Example of ineffective UX design for conveying information

The Importance of Speaking Other Business Languages

By Kyle T. Westra June 17, 2019

I was recently in Portland, Oregon for the first time, attending a business conference. The Digital Summit series brings together all manner…

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Market vs. Executives: I know an old company that let the market the price decide…

By Tim J. Smith, PhD May 25, 2019

I know an old company that let market the price decide.
The market decision wiggled and ziggled but decided it did.
I don’t know why the company let the market decide.
I propose it will die.

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The New Invisible Hand: Five Revolutions in the Digital Economy

The Elephants in the Room

By Kyle T. Westra May 24, 2019

Having value-creating channel partners is much better than the alternative. But even good partnerships carry risk. In the channel, one of those risks is that the partner becomes more powerful than the supplier.

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