Featured Article

Zoetis Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD September 2, 2026

Zoetis, a global leader in the animal health industry, had a positive FY 2026. Revenue rose 2.3% to $9.5 Y billion, and operating profits rose 5.4% to $3.8 billion over last year. A review of Zoetis’s 2 February 2026 earnings call and annual 10-K filing provided insight regarding the importance of pricing on performance. FACTS FROM EARNINGS CALL AND ANNUAL REPORT Wetteny Joseph, CFO, said of pricing, “Our pricing has always been…

In This Issue

Middle East War Forces a Pricing Response

By Tim J. Smith, PhD May 12, 2026

The current war in the Middle East will raise input costs substantially for manufacturers globally for the foreseeable future. If your company…

Ball Pricing Spineometer: 3 of 5 Vertebrae

By Tim J. Smith, PhD March 10, 2026

Ball Corporation, an aluminum packaging supplier for beverages, personal care, and household products, had a positive FY 2025. Revenue rose 11.6% to…

DaVita Pricing Spineometer: 4 of 5 Vertebrae

By Tim J. Smith, PhD February 5, 2026

DaVita, a kidney care provider primarily serving the United States, had a positive FY 2024. Revenue rose 5.6% to $12.8 billion, and…

Nordson Corporation Pricing Spineometer: 3 of 5 Vertebrae

By Tim J. Smith, PhD February 5, 2026

Nordson, a precision technology company for dispensing fluids, had a positive FY 2025. Revenue rose 3.8% to $2.8 billion and operating income…

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