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Union Pacific, McCormick & Company, Lockheed Martin, and Agilent Technologies. Similar in: Enjoyed increasing revenue in the recent quarter ending. Are listed in the S&P 500. Differ in: Vertebrae count of their Pricing Spineometer. End-customer profile, from monopsony government, to industrial, and consumer. Geographies served from regional U.S. to global. Price structure, from revenue management to unit pricing and contract pricing. Pricing methodology from value-based pricing to elasticity and cost-plus pricing. Pricing…
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Let’s talk about rebates. Anyone who has ever dealt with managing rebates knows that it is difficult. There is generally a lot…
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當你在外面購物的時候，是否認為，你買到的價格，應該跟其他人一樣，或是說，一分錢一分貨。如果這東西賣了兩倍價格，那他就應該有至少接近兩倍的品質嗎？事實上，往往不見得如此。價格差異，又成為價格歧視，是常見的企業定價原理，然而兩者定義卻有所不同，價格差異可以伴隨著產品功能的不同，而價格歧視則是同樣的商品，卻因為購買者的不同，可能有不同的販售價格，覺得很神奇嗎？讓我們一起進一步來看看一些實際案例。
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Deere & Company, Trane Technologies, Republic Services, and Eaton. Each: Share an executive level understanding of the importance of price. Have built…
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Deere and Company, an agricultural, construction, and forestry machinery production company better known as John Deere, had a banner Q1 2023. Revenue…
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