Featured Article
Advance Auto Parts, an automotive afterparts and accessories supplier, had a challenging FY 2023. Revenue rose 1.4% to $11.2 billion yet earnings before interest and taxes fell 15% to $714 million over last year. A review of the Advance Auto Parts Fourth Quarter 2023 earnings call held on 28 February 2024, and associated financial reports, provided insight regarding the importance of pricing on performance. Shane O’Kelly, CEO of Advance Auto Parts, expressed…
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During our Pricing and Profit Management Winter ’24 Tour, we asked attendees to fill out a marketing survey. I reviewed the initial…
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We hit the road earlier this month and visited 4 cities across 2 weeks: Chicago, Minneapolis–St. Paul, Kansas City, and Bentonville. We…
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當企業在執行定價決策的時候，考慮到的首先是產品的價值，產品的價值減去定價就會是消費者能獲得的額外利益（消費者剩餘），當消費者可以獲得的額外利益越高的時候，消費者也就更傾向於購買產品而不是競爭對手的產品
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Dover, a global manufacturer of industrial components for end-market industries, had a somewhat positive Q3 2023. Revenue was relatively unchanged at $2.1…
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