Featured Article

Boston Scientific Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD August 26, 2024

Boston Scientific, a global medical technology company, had a strongly positive Q1 2024. Revenue rose 14% to $3.9 billion and earnings before interest and taxes rose 22 % to $674 million over the same period last year. A review of Boston Scientific’s 24 April earnings call and associated financial reports provided insight regarding the importance of pricing on performance. Pricing was not mentioned in their earnings call. Margins were briefly mentioned by…

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In This Issue

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Marketing is a Luxury?

By Tim J. Smith, PhD August 2, 2002

It is said that Marketing is a luxury, especially in B2B or Industrial Markets. When the economic outlook is poor, many firms…

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Revenue Generators – Follow-up on Putting it on the Line

By Tim J. Smith, PhD August 1, 2002

Earlier this month, we examined compensation packages for revenue generators. In regards to compensation plans in which sales people put 100% of…

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Expanding Markets: Mathew Miller of OSIsoft

By Tim J. Smith, PhD July 25, 2002

There are four basic growth strategies for firms to increase their revenues. These are penetration, geographic, horizontal, and vertical. Each growth strategy…

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Getting Funded – Synopsis of CSA Explains Funding Sources

By Tim J. Smith, PhD July 23, 2002

A necessary process for every new business is attaining sufficient capitalization for developing their product/service, operations, and market. That need for the…

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