Featured Article

Boeing Pricing Spineometer: 3 of 5 Vertebrae

By Tim J. Smith, PhD June 28, 2024

Boeing, global aerospace manufacturer, had a challenging Q1 2024. Revenue fell 7.5% to $16.6 billion but earnings before interest and taxes rose 42% to negative $86 million over the same period last year. A review of Boeing’s April 24 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. Dominating the conversation was the recent door plug failure at their Alaska Airlines customer.  This has led to…

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In This Issue

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Advanced Computing, Part 1: Markets and Skill Sets

By Tim J. Smith, PhD May 22, 2002

For years, the major advance of corporate computing has been the dissemination of OO programming or ERD and relational databases. When it…

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Customer Lifecycles

By Tim J. Smith, PhD May 13, 2002

Much to their detriment, many businesses in B2B markets consider issues of consumer buying behavior theory irrelevant. While much of customer lifecycle…

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More on Website Design

By Tim J. Smith, PhD May 7, 2002

While some design firms produce nice looking sites using Flash, these same techniques force limitations that call their value into doubt. Specifically,…

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Texture of a Site – Norman Inc.

By Tim J. Smith, PhD May 1, 2002

Websites are an evolving creature. Initially, they were simple informational sites. They contained gobs of content describing the corporate venture, the principals,…

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