Featured Article
When it comes to paying top executives, companies love to tie compensation to metrics like revenue growth and market share expansion. After all, these are clear indicators of a company’s size and reach. But while capturing market share can tell a story of growth, they’re not always the best measure of financial health. For example, Uber failed to return a profit for many years, finally turning profitable $1.887 billion in 2023, first…
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According to Frederick Webster of Tuck School of Business, marketing is charged with three distinct areas of responsibility: (1) communicate to the…
Read MoreWhen firms want to escape hand-to-mouth business and enter a somewhat predictable high-growth market, business leaders have to change from opportunism and…
Read MoreWhen company names appear in my column, I have noticed a trend of corporate officers contacting me to ask how I learned…
Read MoreIt seems to be a dominant philosophy among many managers that the mark of a great sales person is the size of…
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