Featured Article

Leidos Pricing Spineometer: 5 of 5 Vertebrae

By Tim J. Smith, PhD June 6, 2025

Leidos, a software and technology services and solutions company supporting infrastructure and security for government and commercial entities, had a positive FY 2024. Revenue rose 8% to $16.7 billion, and operating profits rose 194% to $1.8 billion over last year. A review of Leidos’ 24 February earnings call and annual report provided insight regarding the importance of pricing on performance.   FACTS FROM EARNINGS CALL AND ANNUAL REPORT Leidos operates with four…

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In This Issue

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Advanced Computing, Part 2: Markets and Cash

By Tim J. Smith, PhD May 23, 2002

If there is anything this economic downturn has taught me, it is the importance of cash. Businesses rush to cash opportunities and…

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Advanced Computing, Part 1: Markets and Skill Sets

By Tim J. Smith, PhD May 22, 2002

For years, the major advance of corporate computing has been the dissemination of OO programming or ERD and relational databases. When it…

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Customer Lifecycles

By Tim J. Smith, PhD May 13, 2002

Much to their detriment, many businesses in B2B markets consider issues of consumer buying behavior theory irrelevant. While much of customer lifecycle…

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More on Website Design

By Tim J. Smith, PhD May 7, 2002

While some design firms produce nice looking sites using Flash, these same techniques force limitations that call their value into doubt. Specifically,…

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