Featured Article

IDEX Pricing Spineometer: 2 of 5 Vertebrae

By Tim J. Smith, PhD January 9, 2025

IDEX, a global applied solutions provider, had a mixed Q3 2024. Revenue rose 0.6% to $798 million while earnings before interest and taxes fell 6.1 % to $168 million over the same period last year. A review of IDEX’s 30 October 2024 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. IDEX is a diverse and complex business. It has three reporting units, Fluid & Metering…

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In This Issue

Strategic Movements: February 2019

By Tim J. Smith, PhD February 27, 2019

Netflix is raising its prices from $8 to $9 for its “good” version that allows for streaming to one device at a time and from $11 to $13 for its “better” version that allows for streaming to two devices at a time. They justify it to customers by claiming it is for the development of better content (good PR plan).

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Evolving Product Strategy in a Growing Industry

By Tim J. Smith, PhD January 30, 2019

Between the highest- and the lowest-priced products, other products will be positioned. A plethora of product positions in price and benefits should be considered the norm as an industry moves from introduction, through growth, and into maturity.

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What Stock Market Volatility Tells Us

By James T. Berger January 30, 2019

One thing is for sure, it’s virtually impossible to predict the stock market. In many ways, the stock market might be compared to a day at the racetrack. Predicting today or tomorrow’s winners is virtually impossible. What we can do very well is explain why something happened after it happened.

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Strategic Movements: January 2019

By Tim J. Smith, PhD January 30, 2019

MoviePass pays theatres for each visit by a patron. Simply, it’s poor thinking on MoviePass’s part. Pricing Strategy, Chapters 12 and 13 would have told them this was poor thinking. Too caught up in Lemming Thinking on e-subscription services.

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