Archives posted in: Pricing
I recently picked up a copy of Darrell Huff’s 1954 classic How to Lie with Statistics. Although Huff’s background was not in…
MoreMarket Share? Meh. Customer Satisfaction and Brand Equity? YES, Please! Managers care a lot about market share, but should they? Meta-research by…
MoreMy wife’s favorite holiday is Halloween. As such, we were in the market for a life-sized skeleton for the house. We also…
MoreOne of the most insightful steps of any pricing project is identifying and investigating price variances. Price variances are price differences that…
MoreMilton Friedman must be turning over in his grave. 49 years after penning an op-ed in the New York Times on the…
MoreJ.M. Smucker Co Passed Input Savings onto Price Cuts. Profits? They fell of course. Q2 2019 found that net sales (revenue) decreased…
MoreWhat organizational factors make for pricing excellence in a company? Moorman and Day discussed the academic research on the development of excellence…
MoreFor this article, I am going to discuss how we model the relationship between price and demand. Most people have an intuitive…
MoreA major driver behind undertaking a pricing transformation effort is the acknowledgement that price negotiations both take too long and also lead…
MoreOnline Grocer Pricing Thrive Market requires a $60 annual fee and offers free shipping for orders over $49. Public Goods requires a…
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