Archives tagged: communication
The economic downturn may prove a major opportunity to mid-size companies looking to change advertising agencies.
For those who survived the recession battered and bruised, the new decade figures to be just as challenging as the last one. Those businesses that survive and hopefully thrive will do so based on the ability to provide ever more value to clients and customers and to nurture relationships.
J.D. GERSHBEIN, President of OWLISH COMMUNICATIONS, and a contributing editor to the Wiglaf Journal, has emerged as the top LINKEDIN PROFILE WRITER…
More If the Great Recession is over, when will demand return? Is it time to start hiring and re-investing in the business? Should an executive cut further given the low level of demand? Or, even worse, is it time to close shop and look for greener pastures? In this article, we look at the changes in demand driven by the recession, and its implications for corporate strategy during the “new normal” recovery.
More The question still comes up: What is LinkedIn? Once that answer is delivered, sometimes to the satisfaction of the inquirer; most often, not, the other question is sure to follow: Why LinkedIn?
More In late August, Starbucks (SBUX) raised their prices on several more complex beverages while lowering them for more basic drinks. Responses from bloggers have been overwhelming negative. Did Starbucks misjudge their pricing power or are the pundits punching thin air?
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Turtles have shells, but they only progress when they get their head out of their shell. Get your head out and move…
More Nobody saw this coming. A few hints were given that something was looming on the horizon, but not to this extent, to this fanfare. It struck suddenly and has pounded down on us with no quarter. In describing the impact of Social Media, the tsunami metaphor works—and mainstream business better be ready to accept it. Rather than being crushed under its immense force, individuals and companies must now learn how to surf—and very quickly. But what exactly triggered this tectonic shift in habit?
More Groceries are the top item on which U.S. consumers are spending their savings from lower gas prices, ahead of putting the money in savings, holiday gift buying and paying off credit cards, according to the results of nationwide research from retail analytics firm Precima.
More Panasonic began its long history in 1918 as “Matsushita Electric Industrial Co., Ltd.,” and has grown to become the largest Japanese electronics…
More Acquiring with a marketer’s eye Another in a series of white papers for M&A Professionals Summary: If you have been following along…
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