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Synopsys, an electronic design automation (EDA), design intellectual property, and software integrity provider to the semiconductor industry, had a positive Q1 2024.…
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WM (nee Waste Management), a waste collection, recycling, and disposal company, had a positive FY 2023. Revenue rose 4% to $20.4 billion…
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Colgate-Palmolive Company, a toothpaste and dish soap to pet food consumer product company, had a positive FY 2023. Revenue rose 8.3% to…
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Lowe’s, a North American hardware, construction, and home improvement merchandiser, had a negative Q4 2023. Revenue fell 17.1% to $18.6 billion and…
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Parker-Hannifin, a global motion and control company selling hydraulics and other technologies to aerospace and other industries, had a positive Q2 2024. …
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STERIS, a global provider of products and services to healthcare sterile processing departments including surgery centers and endoscopy, had a positive Q3…
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Our cities for this summer’s Pricing and Profit Management Tour will be Chicago, Cincinnati, Atlanta, and Charlotte. We will be on tour…
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During our Pricing and Profit Management Winter ’24 Tour, we asked attendees to fill out a marketing survey. I reviewed the initial…
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We hit the road earlier this month and visited 4 cities across 2 weeks: Chicago, Minneapolis–St. Paul, Kansas City, and Bentonville. We…
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當企業在執行定價決策的時候，考慮到的首先是產品的價值，產品的價值減去定價就會是消費者能獲得的額外利益（消費者剩餘），當消費者可以獲得的額外利益越高的時候，消費者也就更傾向於購買產品而不是競爭對手的產品
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