Archives posted in: Pricing
Pricing is not a solo activity. Granted, pricing professionals do make individual contributions to their teams and companies. But pricing has too…
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Profits Down Following FedEx Price Hike FedEx posted a 14% increase in profits in the fiscal second quarter following a price…
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How should executives frame their pricing initiatives and is it still relevant today? Pricing Initiative Smorgasbord Since publishing Pricing Done Right, we…
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Why do pricing professionals get into pricing in the first place? I understand that some people are thrust into a pricing role…
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Noodles & Co Testing Higher Prices Carl Lukach, CFO of Noodles & Co (NDLS), drove an $8 price tag on their new…
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The impact of pricing decisions on corporate performance is hard to detect. More so when a company is operating globally, and currency…
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Faye Feldstein, Pricing Director at Siemens, and Patience Mutiso, Revenue Management Director at CHEP, jointly discussed their journeys creating multiple pricing centers…
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How are companies in industrial and consumer markets managing through this inflationary period? Are they raising prices faster than, equal to, or…
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Sometimes – ok, maybe often – a pricing study delivers facts that are in opposition. One measurement indicates the price should be high, while a different measurement indicates the price should be low. What should be done?
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Shepherding a management decision can be difficult. Without a story, it is nearly impossible. Pricing professionals have many tools in their toolboxes, but I advise all of you to not underestimate the power of storytelling in your pricing projects.
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